Seanut had the opportunity to be featured on the web blog from the Olive Tree Market. Here are some bits and pieces of the beautiful post they created of us <3
Read the full article here: https://theolivetreemarket.com.au/from-backpacking-adventure-to-peanut-butter-passion-the-seanut-journey/
''Welcome to the Olive Tree Market blog, where we delve into the stories behind our beloved stall holders and their unique products. Today, we’re thrilled to introduce you to Seanut, a brand that has been making waves in the organic food scene with their delicious, handcrafted peanut butter. Founded by two Belgian travellers, Jacqueline and Renee, Seanut’s journey began in Central America and has now found a home in Sydney and Newcastle. Let’s explore the inspiration behind Seanut’s organic peanut butter and discover what sets it apart from other brands on the market.
What inspired the creation of Seanut’s organic peanut butter and how does it stand out from other brands on the market?
Two years ago, in Central America, Jacqueline and Renee, two Belgian travellers, founded Seanut. We started backpacking in Mexico and ventured down to South America, exploring local ingredients and flavours in markets and farms along the way. As peanut butter enthusiasts, we craved a natural, organic option without additives or sugar – a real challenge in Central America. So, we decided to make our own.
So off we went, buying peanuts from local markets in Guatemala, we mixed up a batch in our hostel kitchen. The result? The best tasting peanut butter we ever had. Continuing into Nicaragua, we kept perfecting our peanut butter recipe using local ingredients. Soon, other backpackers wanted to try it and asked if they could buy a jar. Before we knew it, we were travelling with 40 jars of peanut butter on the local buses of Nicaragua, selling it in three different hostels.
Now, two years later, we’ve officially started our company in Sydney. Keeping true to our values, we source organic peanuts from Central American farms who support local communities and use sustainable farming techniques. We lovingly handcraft our peanut butter by roasting the peanuts to perfection and grinding them ourselves for the ideal texture. Each step in the process is carefully done by hand, infused with passion and love.
Sustainability is a significant concern for consumers today. How does Seanut ensure that its peanut butter production is environmentally friendly?
Sustainability is pivotal at Seanut. Even though the peanuts originate from Central America, transportation occurs sporadically by boat, reducing carbon emissions associated with long-distance transportation. We carefully selected our supplier, whom we have close contact with, ensuring that it aligns with our values of sustainability and fair working conditions. Seanut ensures environmentally friendly peanut butter production through a vertically integrated supplier, which means they own the farm and the processing facility. The supplier implements sustainable practices, such as organic farming techniques and energy-efficient processing methods to minimise the ecological footprint.
Finally, the production of handmade peanut butter involves minimal processing compared to industrial-scale production, leading to less energy consumption and no chemicals or preservatives, thus having a smaller environmental impact. Our peanut butter is packaged in glass jars which are reusable/recyclable containers; our small-scale production results in minimal waste and efficient use of resources – no spoilage of peanut butter or energy!
Could you tell us about the different varieties of peanut butter Seanut offers and what makes each one unique?
Currently, our selection features our signature blend: roasted organic peanuts with a touch of sea salt. However, we’re thrilled to announce that new flavours and exciting projects are in the make. Our inspiration stems from our travels and the diverse array of local ingredients we’ve encountered along the way. We’re passionate about integrating these unique flavours into our peanut butter creations.
While we’re keeping some details under wraps for now, let’s just say that the combination of Australian honey, South American cacao, and Central American peanuts promises to deliver beautiful flavours.
Finally, for all the food enthusiasts out there, could you suggest some creative ways to incorporate Seanut organic peanut butter into our daily meals and snacks?
We are big foodies ourselves and love to get creative with food. While peanut butter is typically associated with breakfast, we love developing exciting lunch and dinner recipes that showcase its versatility. We personally love making a marinade with Seanut using soy sauce, chilli oil, maple syrup and a squeeze of lime. This is ideal to marinate tofu or chicken for an Asian dish. Recently, we shared an incredible sandwich recipe on our Instagram featuring Oomami Chilli oil – an absolute MUST TRY!
We hope you’ve enjoyed this deep dive into the world of Seanut and their organic peanut butter. Their commitment to quality, sustainability and community truly sets them apart in the market. Whether you’re a peanut butter enthusiast or just love trying new flavours, be sure to stop by their stall at the next Olive Tree Market on Saturday June 1st at Civic Park from 9am to 2pm where you’ll get to taste their delicious peanut butter and maybe even pick up a jar to enjoy at home.